Video Plus

Video Plus is Pandora’s newest video ad product, enabling advertisers to transact on a model of cost-per-completed-view up to 15 seconds. In exchange for viewing a video ad, listeners unlock valuable features that are typically only available through a subscription, including the ability to skip more songs, replay tracks, and unlock access to the Pandora Premium.

Elements:

  • Video up to 2:30
  • 300×250 banner
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